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Convenience of location is a major consideration for consumers in coffee chain market research

Convenience of location is a major consideration for consumers in coffee chain market research

Facing the intense competition in coffee industry, and the media constantly hyping and consumer pursuing popular mentality, many new brands are constantly entering, and at the same time driving the popularity of new culture, and the differences between brands are becoming smaller and smaller, in such a competitive market, how to shape their own style is necessary, so this group adopts case study method, aiming at seven chain coffee operators to do in-depth interview

2015-09-06
I would like to introduce the blending of coffee in detail.

I would like to introduce the blending of coffee in detail.

Coffee has been loved by human beings since it was discovered. After a long time of development, people continue to develop coffee in order to taste more delicious coffee. Not only there are more and more kinds of coffee and more and more rich production tools, but also there are individual products and mixed products. A single cup of coffee means that a cup of coffee is made from one variety of coffee, while mixing goes through a variety of coffees.

2015-10-20
Coffee roasting knowledge Coffee Deep roasting and shallow roasting

Coffee roasting knowledge Coffee Deep roasting and shallow roasting

Deep roasting and light roasting is simple, coffee beans are called deep roasting after the second burst, and before the first explosion is dense to the second burst, it is called light roasting to medium-deep roasting, and the color is closer to black with the deeper the roasting. First of all, let's talk about deep roasting. When it comes to deep roasting, be sure to talk about the legendary figure of the coffee industry-Alfred Peet. Mr. Pitt devoted himself to promoting heavy baking in the 1960s

2014-12-09
Introduction of two methods of coffee blending, comparison between roasting first and roasting first

Introduction of two methods of coffee blending, comparison between roasting first and roasting first

Italian concentration, as a method of extraction, refers to the use of an Italian espresso machine to extract pressurized water through coffee powder. Traditional Italian concentration, the pursuit of balanced taste, the so-called balance, it can be understood that the basic taste of coffee is basically the same intensity, there will not be a particularly prominent taste. In order to achieve a balanced taste, you may need to

2016-06-24
The basic method of coffee stratification explains in detail how coffee is stratified.

The basic method of coffee stratification explains in detail how coffee is stratified.

The basic method of coffee layering when we make layered coffee, we first need to figure out the up and down order of each level, or the proportion of each raw material. Those with a large proportion are generally divided into the lower layer, and those with a small proportion are divided into the upper layer. Whether it is to make cocktails or layered coffee, the principle is the same. Next, I will briefly discuss the usual method of hierarchical arrangement.

2015-11-25
The method of coffee layering remember the order of each level.

The method of coffee layering remember the order of each level.

The proportion of each ingredient is different, and its position in a cup of coffee will be different. Those with a large proportion are generally divided into the lower layer, and those with a small proportion are divided into the upper layer, which is the same as the seven-color rainbow principle of cocktails. The following is a brief description of the usual hierarchical arrangement method. Different kinds of raw materials, hot drinks and ice drinks may cause some differences, but if you master the principle, you will find ten thousand.

2014-07-16
[literacy] have you made a clear distinction between the coffee bean grading criteria? (below)

[literacy] have you made a clear distinction between the coffee bean grading criteria? (below)

There are different ways to manage the origin of coffee beans, some are composed of large and small farmers, some are dominated by professional business owners, even if the coffee in the same place, its quality and flavor are also different, in order to mark the quality of coffee, but also in order to make the transaction more convenient, so there is coffee grading. Highly classified by origin: Guatemala, brother

2015-10-14
Angora coffee beans

Angora coffee beans

Angola's Angola, which has been growing coffee for more than 100 years, ranked first in Africa until 1960 and reached 225000 tons in 1979, ranking second in Africa and fourth in the world. The output in 1992 was 5000 tons. Sisal production is second only to coffee, and the level of per unit yield is higher. In 1986, the output reached 20,000 tons, sisal ranked second in Africa both in terms of output and export volume. Luo'an, Xinhuanet

2014-06-30
Basic knowledge of Coffee making in Ireland

Basic knowledge of Coffee making in Ireland

After returning from fishing, fishermen go to bars or coffee shops for a cup of Irish coffee in order to warm their cold bodies. Hot coffee with alcohol warms you from head to toe. People who like whisky can also replace coffee liqueur with whisky. Coupled with the strong flavor of Irish Whiskey's Irish Coffee, it is more suitable for men to drink. The cost is higher than ordinary coffee.

2015-02-28
Starbucks opens its 100th store in Beijing, China's first coffee master store

Starbucks opens its 100th store in Beijing, China's first coffee master store

Recently, Starbucks, a global coffee chain that has been in the Chinese market for 14 years, opened China's first master coffee shop in Beijing. This is also Starbucks' 100th store in Beijing. The reporter learned that the most prominent feature of the shop is that it is all made up of coffee masters to form store partners (that is, staff). According to the person in charge of Starbucks, in order to become a coffee master at Starbucks, you must first

2014-04-27
Enjoy the beauty of coffee, like tea or wine.

Enjoy the beauty of coffee, like tea or wine.

When a cup of coffee is served in front of you, don't rush to drink it. There should be a gradual process like tea or wine tasting, in order to relax, refresh and enjoy. The first step is to smell the fragrance and taste the strong aroma of the coffee; the second step is to observe the color, the coffee had better be dark brown rather than dark, and the third step is to taste it and have a sip of black coffee first

2015-04-25
Grade Analysis of Ethiopian Coffee beans

Grade Analysis of Ethiopian Coffee beans

Ethiopian coffee beans are divided into five levels. The first and second stages are washed beans. Washed beans Grade1 represents 3 defective beans per 300g raw beans, and Grade2 represents 4 defective beans per 300g. Gradc1 grade water washed beans are very rare and are generally difficult to buy. At present, all the washed beans exported from Ethiopia are Grade2 grade. The quality of sun-dried beans is Grade3 and Grad in order.

2016-05-22
American coffee brings you the charm of pure natural taste coffee.

American coffee brings you the charm of pure natural taste coffee.

When tasting American coffee, I thought it was the most common coffee at first, and it was nothing special. When we calm down and drink carefully, a faint aroma of coffee stays between our lips and teeth for a long time. Among the many coffee drinks, American coffee is the most common one. Compared with European coffee, this kind of coffee is less full-bodied and more pure. In harmony.

2015-09-17
African coffee Angora coffee beans

African coffee Angora coffee beans

Angolan coffee Angola Angola has been growing coffee for more than 100 years, and its output has been the first in Africa until 1960, reaching 225000 tons in 1979, ranking second in Africa and fourth in the world. The output in 1992 was 5000 tons. Sisal production is second only to coffee, and the level of per unit yield is higher. In 1986, the output reached 20,000 tons, sisal ranked second in Africa both in terms of output and export volume.

2014-09-18
Coffee first, then a nap.

Coffee first, then a nap.

Experts suggest it's best to drink coffee before taking a nap, because short periods of sleep help the brain clear complex adenosine, which induces sleepiness.

2014-06-13
Coffee Encyclopedia Coffee Beverage making Theory

Coffee Encyclopedia Coffee Beverage making Theory

First, the classification of coffee beverages if we want to understand coffee drinks, we must first classify coffee drinks properly. In order to better understand these coffee drinks, and their extraction principles and production techniques. First of all, it needs to be explained that some people may have different views or practices on classification. But in principle, the method of classification is only a means, and there is no difference between right and wrong.

2014-09-18
Moomin Coffee Cafe

Moomin Coffee Cafe

Hong Kong's first Mumming theme meal: Moomin Caf, Moomin Caf and the Mming clan enjoy a feast at the LCX Harbour City. In order to prolong the Mumming festival, Hong Kong's first Mumming theme food Moomin Caf will be on the Hong Kong LCX in early December to have a big dinner with Muming in a forest atmosphere, and then go to the Muming boutique department next to the restaurant.

2016-06-14
The beautiful encounter led to the birth of Irish coffee.

The beautiful encounter led to the birth of Irish coffee.

Who invented the Irish coffee with the warmth of whisky, the mellowness of coffee and the delicacy of cream foam? This stems from a beautiful encounter when the bartender at Dublin airport met and fell in love with a stewardess who he thought was like Irish Whiskey, fragrant and mellow. But every time she came to the bar, she always lit a different coffee with her mood, never ordered it.

2015-02-12
Price of Angolan coffee beans

Price of Angolan coffee beans

Angolan coffee Angola Angola has been growing coffee for more than 100 years, and its output has been the first in Africa until 1960, reaching 225000 tons in 1979, ranking second in Africa and fourth in the world. The output in 1992 was 5000 tons. Sisal production is second only to coffee, and the level of per unit yield is higher. In 1986, the output reached 20,000 tons, sisal ranked second in Africa both in terms of output and export volume.

2014-09-17
The Story and making steps of Irish Coffee

The Story and making steps of Irish Coffee

After returning from fishing, fishermen go to bars or coffee shops for a cup of Irish coffee in order to warm their cold bodies. Hot coffee with alcohol warms you from head to toe. People who like whisky can also replace coffee liqueur with whisky. Coupled with the strong flavor of Irish Whiskey's Irish Coffee, it is more suitable for men to drink. The cost is higher than ordinary coffee.

2015-05-25
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